Q&A with Francis Nicdao, Principal & Chief Creative Officer
Pratt Institute, Bachelor of Fine Arts in Interior Design
Royal Academy of Fine Arts in Copenhagen, Design & Architecture Program
Apartments & townhouses
Seasonal & weekend homes
What advice would you give to an aspiring interior designer who is just starting out?
Creativity is key. But as a service business, resourcefulness and organization is equally important. Work hard now and the process will become second nature. This will leave you more brain power to create beautiful things.
What do you love about residential design?
The fact that each client is unique in their wants and needs. I love working collaboratively and problem solving to create spaces that elevate a client’s vision.
Is designing homes all over the place as glamorous as it sounds?
In many ways, yes! The budgets, beautiful job sites and (sometimes private) travel are glamorous. But it comes with challenges: long days, large suitcases with heavy samples, and very high expectations.
What are your favorite colors to incorporate into interiors?
I love color, but it is so subjective. I work closely with the client to gauge what they gravitate toward and what they respond well to. I love using various shades and hues of blues.
Who are your favorite up-and-coming designers?
Who are your favorite vendors?
How do you approach product design for Pembrooke & Ives?
First and foremost, with usability in mind. We design with equal parts practical and beautiful, alongside great sensitivity to material, form and scale.
Mid-Century Modern or Modern Industrial style if you had to pick one?
Mid-Century. It’s clean, warm, and has proven to be timeless.
How do you keep your cool?
I’m not sure if I keep my cool! However, I find comfort in knowing there is a solution to every problem, sometimes it just takes a bit longer to find.